WSJs: “All Things Digital”- As Immigration Reform Bill Heads to the Senate Floor, the ZuckerPAC Gets a Win May 22, 2013In a small victory for Mark Zuckerberg's political group, a bill that could greatly benefit tech company talent-seekers makes it through the Senate Judiciary Committee. […]Mike Isaac
- Windows Version of Quicken on the Mac May 22, 2013Walt answers a reader's question on using a Windows version of Quicken on the Mac. […]Walter S. Mossberg
- Apple Tax Bill Overstated to Investors May 22, 2013Apple Inc.'s real tax bill isn't as big as the one it reports to its investors. Among the findings of an investigation by the Senate's Permanent Subcommittee on Investigations are figures that show Apple's reported taxes substantially exceed the sum it actually pays the U.S. Treasury. […]Kate Linebaugh, Scott Thurm and Jessica E. Lessin
- As Immigration Reform Bill Heads to the Senate Floor, the ZuckerPAC Gets a Win May 22, 2013
Tag Archives: video
Video Should Shift to “Cost-per-View”
Video advertising should shift from just utilizing impressions and move towards a metric that captures a more quality measure of engagement, “Cost Per View.” Continue reading
Posted in Analytics, Online Targeting, Uncategorized
Tagged Cost-per-view, video, video advertising
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Q2 2010 Mobile Video Ad Report from Rhythm New Media
This report provides Q2 2010 mobile video advertising metrics from the Rhythm
mobile advertising network. Data reflects ads shown over 325 million average
monthly views in Q2, on iPhone, iPod Touch, iPad and Android devices in the US
market. Rhythm’s publisher network includes top broadcast TV networks, 10 of top
25 cable networks, the largest news agency, and leading entertainment news,
games, sports, breaking news, lifestyle, music sites and more. From Q1 to Q2,
Rhythm’s average monthly content views grew 30%. The data is based on ad
campaigns from 14 of top 20 US advertisers, including over 75 Fortune 500 brands. Continue reading
Posted in Emerging Flavors, Fresh off the Stove, Mobile
Tagged emerging flavors, fresh off the stove, mobile, mobile video, pre-roll, Rhythm New Media, video
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