Tag Archives: digital

GetGlue to Enhance Live TV Viewing with Facebook Check-ins

Using GetGlue, viewers are rewarded with virtual stickers for ‘checking in’ on Facebook during their favorite shows. Continue reading

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Next Generation Media October 2010 from Aegis Media

Next Generation Media Quarterly October 2010 View more presentations from Dan Calladine.

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Rich Media – To Infinity and Beyond Standard Banners

In essence, the difference between standard banners and rich media banners is the file format. That is the simplest way to put it but in terms of providing value to a marketer, that is a much longer conversation. Continue reading

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Things to Consider When Trying to Earn Media

Given the speed with which marketers are trying to get campaigns out into market, the rush to get consumers to think about your brand frequently results in Frankensteined layers of marketing communication. Continue reading

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Content Creation is Value Creation

People will share their version of a brand’s story with other people, but they don’t care to listen to the brand’s own story. So why bombard them instead of giving something for people to talk about? Continue reading

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Next Generation Media July 2010 from Aegis Media

Next Generation Media Slideshare deck. Continue reading

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Mobile – Depositing Grandma’s Birthday Check, Just Got That Much Easier

This could possibly be the coolest thing in personal checking since online banking. Continue reading

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Google’s Making a Splash in Travel

Google’s desired acquisition of a travel data provider may completely alter the travel landscape on the web. Continue reading

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