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Recent Posts
WSJs: “All Things Digital”- Tumblr Brand Will Remain -- With Mostly "Hands-Off" Product Approach by Yahoo's Mayer May 19, 2013Not so much with the leaning in. […]Kara Swisher
- How to Spend a Billion-Plus on User-Generated Content, Google Edition May 19, 2013Sure, Tumblr could be a GeoCities for Yahoo. What if it's a YouTube? Here's what the video site's financials looked like when Google bought it. […]Peter Kafka
- Yahoo Tumblrs for Cool: Board Approves $1.1 Billion Deal as Expected May 19, 2013Done (just like we said). […]Kara Swisher
- Tumblr Brand Will Remain -- With Mostly "Hands-Off" Product Approach by Yahoo's Mayer May 19, 2013
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Category Archives: Branding
Emotion Recognition Technology
Affectiva’ s Affdex is a new way to collect and communicate emotion data over the web. Utilizing cameras on personal PCs, Affdex is able to capture facial expressions and gestures while people interact with media, TV creative, or other online experiences Continue reading
Posted in Analytics, Branding, Classic Favorites
Tagged Affectiva, Creative Testing, Emotion Recognition Technology, Focus Groups
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LivingSocial gets a deal: $400M
LivingSocial gets its own great deal. Watch out Groupon the battle is on and maybe that help from Google, that you passed on earlier this year, sure looks would be nice now. Continue reading
Posted in Branding, Classic Favorites
Tagged Deals, Discount, google, Groupon, LivingSocial, social
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GetGlue to Enhance Live TV Viewing with Facebook Check-ins
Using GetGlue, viewers are rewarded with virtual stickers for ‘checking in’ on Facebook during their favorite shows. Continue reading
“Mad Men” Pushed to Early 2012
Production contracts delay 5th season of “Mad Men” Continue reading