Category Archives: Social Media

Nielsen: TV Still King In Media Consumption

Posted on January 7, 2013 by Kevin Collins

Traditional TV consumption still dominates U.S. households, 6 days per month. Continue reading →

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Facebook Messenger Adds Voice

Posted on January 3, 2013 by Kevin Collins

The company will launch an update to its Messenger app for iOS and Android on Thursday afternoon, allowing users to send short voice messages to one another inside of the application, up to a minute in length. Continue reading →

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Facebook Fought SEC to Keep Mobile Risks Hidden Before IPO

Posted on October 10, 2012 by Kevin Collins

Barbara Jacobs, an assistant director for corporation finance at the U.S. Securities and Exchange Commission, was skepti, as she and her staff vetted the filing to ensure Facebook had disclosed all material information to investors. The claim appeared to be drawn from marketing materials, not a Nielsen study, she wrote to Chief Financial Officer David Ebersman, 42. Continue reading →

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Facebook sets date for road show, IPO

Posted on May 1, 2012 by Kevin Collins

Facebook Inc. has set dates for its road show and initial public offering, The Wall Street Journal reported Tuesday, citing sources. Continue reading →

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Facebook to Buy Instagram For $1 Billion

Posted on April 9, 2012 by Media Roni

Facebook Inc. said it is acquiring the popular photo-sharing app maker Instagram for $1 billion in cash and stock in what is the social network’s biggest acquisition to date. Continue reading →

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Game of Thrones and Pretty Little Liars Engage Audiences with Social Interaction – Break Records

Posted on April 2, 2012 by Kevin Collins

Recently two TV programs have successfully engaged audiences with social interaction. HBO’s Game of Thrones and ABC Family’s Pretty Little Liars both broke records through TV check-in, Get Glue and Twitter respectively. Continue reading →

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Facebook Revamping All Premium Ads

Posted on February 23, 2012 by Adam Miller

Newly uncovered documents show Facebook is planning to revamp their Premium Ads format and phase the existing ones out altogether on February 29th, as reported by GigaOm. Continue reading →

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Growth of Pinterest

Posted on February 22, 2012 by Media Roni

Pinterest’s rapid growth is noteworthy for brands, despite not offering paid ad opportunities. Pinterest is a virtual pinboard, bringing the scrapbooking phenomenon to social media Continue reading →

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Facebook Timeline. A picture is worth a thousand words!

Posted on February 17, 2012 by Aneja Raj

Facebook is planning to make its new Timeline format available for Brands soon. Reports indicate that the announcement will be made in its first ever event specifically for marketers called FMC to be held in New York on Feb 29 Continue reading →

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Zynga Prepares to file IPO

Posted on June 28, 2011 by Kevin Collins

Social gaming juggernaut Zynga is reportedly preparing to file registration documents with the SEC as early as Wednesday Continue reading →

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