Category Archives: Whole Grain Blends

livefyre to bloggers – its about the comments…too

Posted on January 24, 2011 by Sankar Patel

Companies like livefyre and Disqus are looking to help organize the comments section of blogs and actually make them valuable Continue reading →

Posted in Creating Content, Online Targeting, Social Media, Whole Grain Blends | Tagged , , , , , | Leave a comment

Sociable Media

Posted on November 15, 2010 by Media Roni Staff

Check out this Posterscope produced paper that explores the integration opportunities between OOH, mobile, online social media and real world social networks. Continue reading →

Posted in Bought, Owned and Earned, Classic Favorites, Out of Home, Social Media | Leave a comment

Next Generation Media October 2010 from Aegis Media

Posted on October 11, 2010 by Media Roni Staff

Next Generation Media Quarterly October 2010 View more presentations from Dan Calladine.

Posted in Creating Content, Emerging Flavors, Fresh off the Stove, Geolocation, Mobile, Online Video, Social Media, Whole Grain Blends | Tagged , , , , , , , , , | Leave a comment

Dexter – Stepping beyond TV and into an Alternate Reality

Posted on September 27, 2010 by Bryan Raven

With all the success of the show it would seem like the need to engage the fan base to help draw them in for the 5th season premiere yesterday wouldn’t even be necessary, right? After all, a dedicated fan base shouldn’t need any additional incentives to keep their interests peaked when in between seasons. Continue reading →

Posted in Broadcast, Classic Favorites, Creating Content, Emerging Flavors, Social Media, Whole Grain Blends | Tagged , , , , , | Leave a comment

Rich Media – To Infinity and Beyond Standard Banners

Posted on August 30, 2010 by Jeff Nguyen

In essence, the difference between standard banners and rich media banners is the file format. That is the simplest way to put it but in terms of providing value to a marketer, that is a much longer conversation. Continue reading →

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Things to Consider When Trying to Earn Media

Posted on August 4, 2010 by Tavo Castro

Given the speed with which marketers are trying to get campaigns out into market, the rush to get consumers to think about your brand frequently results in Frankensteined layers of marketing communication. Continue reading →

Posted in Bought, Owned and Earned, Emerging Flavors, Social Media, Whole Grain Blends | Tagged , , , , , , , | 1 Comment

Content Creation is Value Creation

Posted on July 27, 2010 by Gabriel Cheng

People will share their version of a brand’s story with other people, but they don’t care to listen to the brand’s own story. So why bombard them instead of giving something for people to talk about? Continue reading →

Posted in Creating Content, Whole Grain Blends | Tagged , , , , , , , , , | 3 Comments